1. Personal Information: This includes data that can be used to identify or contact you, such as your name, address, geographic location, payment information, usernames, passwords, security answers, biometrics, date of birth, age, gender, hobbies, interests, product purchase history, browsing history, and any other identifying details (“Personal Information”). This category also encompasses information you provide about others, like when you choose to ship a product to a friend or relative. Personal Information is collected during activities such as creating an account, making product purchases, engaging in customer service inquiries, participating in contests and promotions, and providing feedback. When you register for an account, we request certain personal data, and if you create an account, your payment information may be stored under your account profile. Additionally, we may ask for additional information, both personally and non-personally identifiable.
2. Non-Personal Information: This encompasses data like traffic patterns on our Website and does not personally identify you.
We also collect information that you voluntarily share about your experience with our products, which could include comments, suggestions, reviews, customer service surveys, or email correspondence. Content sent to us via email, our social media platforms, or other means, such as photos, videos, and testimonials, is also gathered.
Furthermore, we may access information from your third-party social network profiles, such as Facebook, to the extent that you allow the sharing of such data. This may include basic account information, user ID, geographic location, profile picture, connections/friends list, and other information as per the third-party site’s permissions. For a detailed overview of what can be shared, please consult the third-party’s website.
We might collect information via inbound text messaging programs, which are occasionally used in promotions and special offers. Participating in these programs could result in the collection of your geo-location data for marketing purposes. This policy is applicable when our text messaging program indicates or redirects you to our Website for privacy provisions related to text messages.
In some cases, we may obtain information about you from other sources, such as third-party data aggregators, or by acquiring new companies. We always strive to collect and store only the Personal Information necessary to provide the relevant goods and services.
How We Use Your Personal Information
The information collected on our Website serves various purposes, including:
- Running and maintaining the Website
- Contacting users
- Fulfilling orders
- Managing user accounts
- Providing customer service
- Offering product recommendations and improvements
- Conducting contests and promotions
- Website personalization
- Third-party online advertising
- Website security
- Internal research
Moreover, our Website may share certain information, like your screen name, with other registered users during interactions. We may use your data to communicate with you, keep you updated on products, services, benefits, personalize our Website, advertising, marketing, communications, and promotional offers, and contact you for market research or to provide marketing information, newsletters, or other relevant content. When you make a purchase on our Website, we may send you order and shipping confirmation emails, but you will always have the option to opt out of such communication.
The information obtained through our Website may be combined with data from sources beyond our Website, both online and offline.
Discussions and Community Tools
Our Website offers community tools like product reviews, chat rooms, forums, bulletin boards, and news groups to registered users and visitors. Any information disclosed in these areas becomes public information for other users to view and for Craft Phila to use. We advise against disclosing personally identifiable information in these publicly accessible areas and encourage respectful and considerate interactions with others.
Non-personal data collected includes information such as your internet browser type and version, operating system, application software, peripherals, referring website’s domain, IP address, and website usage data (e.g., links clicked and pages viewed). We use aggregated information to enhance and operate our Website, gathered through web beacons, cookies, and other technologies. These data may be linked with your account or personal contact information. For more information about Google Analytics, consult Google’s resources.
Opt Out Procedures
You have the option to opt out of receiving information from Craft Phila and our Website. Every email you receive from Craft Phila will contain opt-out instructions at the bottom. If you wish to stop using our Website or no longer want to receive direct contact from Craft Phila or our Website, please contact us.
Reviewing or Changing Your Information
To ensure the accuracy of your information, Craft Phila allows users to modify or change the details provided during registration. You can do this by logging into your account and clicking the “My Account” link on our Website.
Sharing of Your Information
Craft Phila may share your personal information:
- With Confidential Third Parties: We may share your data with third parties who have confidentiality obligations with Craft Phila or its affiliates, subsidiaries, or agents.
- As Required by Law: In cases where Craft Phila is legally obligated to share your information.
- In Business Transactions: If Craft Phila undergoes a transfer of ownership, merger, sale, corporate restructuring, bankruptcy, or a similar transaction.
We may employ third parties, such as contractors, consultants, and companies working with us (collectively, “agents”), to perform services on our behalf, enhancing our Website, marketing, communications, and other services. These third parties only access personal information necessary for their functions and do not share it with others or use it for any purpose other than improving Craft Phila’s services.
Additionally, third-party ad networks may use your data to display targeted ads to users who have visited our Website or provided us with Personal Information through other means. This includes Craft Phila’s ads on other websites. This type of advertising involves an ad network that collects technical data (e.g., IP address) and Website usage data (e.g., browsing history) on our Website and other internet sites.
Craft Phila takes security seriously and has implemented encryption software conforming to the Secure Socket Layers (SSL) protocol to safeguard information sent to us. All information is stored securely on our servers. Protecting your password and computer is essential. If your password is compromised, please notify Customer Service immediately.
Protection for Children
Our Website is not intended for users under 18 years of age, and we have no intention of collecting Personal Information from children under 13 years of age. When appropriate, we take measures to inform children not to submit their information to our Website or in response to advertisements.
Privacy Precaution Warning
Please be aware that no data transmission over the internet is 100% secure. While we take security measures, we cannot guarantee the security of information transmitted through our online services. You can play a role in protecting your Personal Information by choosing a strong, unique password and not allowing shared computers to save or remember your password. Always log out when you finish using the Website.